Pune’s Newest Seat: Pepperfry Launches First Factory Outlet.

Pepperfry has launched its first factory outlet in India in Pune, marking its sixth offline store in the city and strengthening its presence in one of its fastest-growing markets.

The newly opened outlet is designed as a dedicated sofa and living room experience centre, offering customers a more immersive and hands-on shopping environment. It features a wide range of sofas in multiple configurations, with a focus on comfort, design, and functionality. Customers can explore fabrics, upholstery, and materials in person, enabling more informed purchase decisions.

The store also offers customization options, allowing customers to tailor sofas to their individual preferences and living spaces, further enhancing the overall in-store experience.

News by Rahul Yelligetti.